Saturday, January 25, 2020

Sony Playstation Vs Nintendo 64 :: essays research papers

In the last two years of 1995 and 1996, the video game world was taken into another gaming dimension. The releases of the Sony Playstation in September of 1995 and the Nintendo 64 in September of 1996 has given the gaming public an enormous boost of technological advances in the home entertainment system for the common man. Sony and Nintendo soon became heated rivals as each company tries to out sell each other in the gaming marketplace. Eventhough the Sony Playstation and Nintendo 64 are two different systems. They both have some similar qualities and some very notable differences. First of all the most notable difference between the Sony Playstation and Nintendo 64 is the processing power. Most noteworthy is the fact that the Nintendo 64 is a 64-bit machine, while the Sony Playstation is only a 32-bit system. This means the Nintendo 64 can produce better graphics in a game, while the Sony Playstation's graphics aren't as good. The colors in the Nintendo 64's games are more vibrant, while the Playstation's colors seem to be more dull. Another difference is in the price of each of the systems. The Nintendo 64 is a bit more pricey at $199.99 than the Sony Playstation at $149.99. The games for each of the system also plays at vital role in the gaming marketplace. Both of these systems has some advantages when it comes to games. The Sony Playstation is the favorite in this category, with over 170 games with many 3rd party developers in its extensive library of games. Obviously the Nintendo 64 has less games in its library, due to the fact that the Nintendo was released a year later. The Playstation specializes in the sports genre with many different sporting titles. Sports games such as Madden football '98, NHL'98, NBA Live '98, and PGA Tour Golf '98. The Nintendo 64 specializes in the action/adventure genre with various different titles. With action/adventure games such as Turok: the dinosaur hunter, Super Mario 64, Goldeneye, and Super Mario Cart 64. The prices of the games for the Nintendo system are very expensive compared to the Sony. A Nintendo game can range in price from $59.99 to $69.99 and a Sony game can cost between $39.99 and $49.99. Another difference between the Nintendo 64 and the Sony Playstation is the media in which the games are stored. The Nintendo uses cartridges to store its games while Sony's machine is CD-ROM based.

Friday, January 17, 2020

Hong Kong Jockey Club

1. The HK Jockey Club’s stakeholders are as follows: (1)The government. The HK Jockey Club, as a large single taxpayer, could contribute to the government’s fiscal revenue. (2)Hong Kong charities. The HK Jockey Club gives annual donations on which many Hong Kong charities depend. (3)The citizens of Hong Kong. The HK Jockey Club would allocate operational surpluses to support the social and civic needs related to the community services, education, medical and health. (4)The employees. The state of business of HK Jockey Club would affect the wellbeing and the salary of the employees. 5)The customers and the club members. The actions taken by the HK Jockey Club could influence or be influenced by the racing and betting public, the lottery players and the club members. 2. The challenges faced by the HK Jockey Club as it engages in CSR initiatives are as follows: (1)The HK Jockey Club regularly consults the government about the community needs when deciding the distribution of the donations; however, the Club sometimes receives the criticism for the allocation of donations. 2)How the HK Jockey Club expands its gaming business on Mainland China without violating the Chinese law in terms of gambling. (3)How to make use of the launch of an Individual Visit Scheme and the recovery of the economy in HK to upturn the betting turnover proportionately. (4)Although the move of legalizing football betting could reduce illegal bookmakers, increase the tax revenue and advance charitable funds, it potentially encourages gambling among youth. The operation of football betting may cause problem and pathological gambling. 5)The public does not well recognize the status of the Jockey Club as not-for profit. People are not aware of the charitable investments conducted by the HK Jockey Club 3. (1)The Jockey Club should conduct several researches before the enhancing of the racing product or the regulatory change. Specifically, the Jockey Club could survey the public opin ion toward the plan and consult the government, the club members and the employees to evaluate the plan feasibility. In addition, the Jockey Club could compare its situation with that of other countries that encounter with similar issues to assess the ethical mplications. (2)The Jockey Club should stop the plan or transform the marketing strategy if it does not comply with the domestic or foreign legislation. The Jockey Club should not only uphold the rule of law in Hong Kong, but also respect the legislations in other countries. Moreover, the Jockey Club should provide sufficient education for the public especially the youth about the improvement of the racing product to avoid problem and pathological gambling. Furthermore, the Jockey Club could cooperate with the government to raise the public vigilance of the illegal or unauthorized gambling.

Wednesday, January 8, 2020

Economical Monday Marketing Strategy - 1391 Words

It’s only shallow people who do not judge the world by appearances. The mystery of the world is the visible, not the invisible. --Oscar Wilde, The Picture of Dorian Gray This quotation by one of the greatest writer and ’thinker’ of the twentieth century nicely illustrates the topic which is going to be discussed in this paper; the notions that underlie and has triggered the enormous international success and which at the same time threatens such popularity of Cheap Monday the Swedish fashion brand. Cheap Monday had probably made its widest international depute on the 19th of September, 2007 when Serena van der Woodsen—portrayed by Blake Lively—was arriving at Grand Central station in the sitcom Gossip Girl,. However, the†¦show more content†¦By making decisions during consuptions and having preferances in relation to brands consumers constantly highlight their individual freedom and make a statement with the actual act of purchasing (Elliott and Wattanasuwan, 1998). Having had the opportunity to search the web for information on Cheap Monday I have gained the knowledge of online Cheap Monday communities (Facebook for instance), where people with the same common interest and values can meet to share and maintain the symbolic meanings relating the brand while creating a platform for discussion, or dialogue similar to the old cafe houses that were the melting pot of intellectual challenges in Baudelaire’s Paris. ’The importance of these plat forms is indubitable as it is elaborately discussed in more detail: ’In order for the meaning of brands to become fully concrete, the mediated meaning derived from advertising and promotion must be negotiated with the lived experience of purchase and usage, and particularly for brands with social-symbolic positioning strategies these meanings must be validated through discursive elaboration in a social context’ (Elliott and Wattanasuwan, 1998). Apparently, the worshipers of Cheap Monday had made the brand so big that it soon attracted the Swedish fashion colossus HM. In the spring of 2008 HM acquired 60% of shares in Cheap Monday. The fashionShow MoreRelatedSugar Free Chocolate Marketing Plan1293 Words   |  6 PagesProduct: Sugar-free chocolates Barbier Hugo Bitterol Julien Dupont Guillaume SaukkoSinni MARKETING PLAN 1 S The Company S Date of creation: 1986 S President: Philippe Jambon S Producer and seller of chocolate S French company S Number of shops: 284 shops in France and 34 abroad S Franchisee business 2 Macroenvironmentalanalysis and Market analysis S Macro environmental analysis S The economical and social parts are significant in this business environment. 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